Marketing Specialist

Giza

29 Apr 2026

Full Time 1-3 Years

Key Responsibilities

• Translate complex solar and water engineering concepts into clear, human-centered content for non-technical audiences across digital and print channels.
• Design and produce compelling marketing materials including graphics, brochures, social posts, newsletters, and presentations using Canva or Adobe tools.
• Plan and execute multi-channel digital campaigns (SEO/SEM, email marketing, paid social, display ads) from strategy through performance reporting.
• Manage NoorNation's website, social media platforms, and online advertising accounts with a consistent brand voice and publishing schedule.
• Conduct market research to identify customer trends, competitive positioning, and partnership opportunities across Egypt and Sub-Saharan Africa.
• Represent NoorNation at exhibitions, industry conferences, and online events, building brand visibility and generating leads.
• Coordinate with external agencies, freelancers, and vendors to deliver quality outputs on time and within budget.
• Contribute to monthly and quarterly marketing plans aligned with business and sales objectives.

Requirements

• Bachelor's or Master's degree in Marketing, Business, Mass Communication, or a related field.
• 1–3 years of relevant experience in digital marketing, content creation, or campaign management.
• Demonstrable experience with SEO/SEM tools (Google Search Console, Semrush, or Ahrefs), email marketing (Mailchimp or HubSpot), and social media management platforms.
• Strong skills in Canva for content design; experience with Google Workspace and Microsoft Office (Excel, PowerPoint).
• Excellent written and spoken command of both English and Arabic.
• Demonstrated ability to simplify complex or technical subject matter for general audiences.
• Strong analytical mindset comfortable reading campaign data, spotting trends, and adjusting strategy accordingly.

Nice to Have

• Proficiency in analytics tools: Google Analytics 4, Meta Ads Manager, and Google Data Studio / Looker Studio.
• Experience in videography, video editing (CapCut, Adobe Premiere, or similar), and short-form content creation.
• Familiarity with CRM /lead management tools.
• Background in or genuine passion for renewable energy, sustainability, or social impact sectors.
• Experience managing outsourced agencies or freelancers.

Our Benefits

● Competitive salary with allowances and performance bonuses.
● Private medical insurance and social coverage.
● Flexible working hours and dynamic, mission-driven culture.
● Access to NoorNation training programs and certifications.
● Opportunity to create real impact in Africa’s sustainability journey.

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